Private Label & Branded Beauty Products
Magical Beauty is the leading multicultural brand incubator focused on building category changing personal care brands.
Magical Beauty is the leading multicultural brand incubator focused on building category changing personal care brands.
We are passionate about delivering the most unique products, unprecedented innovation, and rapid speed to market. Creating beauty products and merchandise through our full range of private label and branded products allows us to grow brands that build long-term value.
Afro Unicorn® is a fully licensed character celebrating representation founded by visionary entrepreneur and CEO April Showers as a conscious brand with the mission to positively uplift and impact women and children of color. Afro Unicorn® represents the beauty and uniqueness of vanilla, caramel, and mocha complexions. From clothing and accessories to holiday gifting and educational resources, Afro Unicorn provides women and children with the confidence they need to embrace who they are – unique, divine, and magical. When a video of a kid influencer wearing an Afro Unicorn® t-shirt went viral, Walmart reached out to Ms. Showers about a collaboration.
Recently, ABC News Good Morning America 3: What You Need To Know and CBS Mornings did segments on Afro Unicorn®. She created the character @afrounicorn_official to remind women and kids of color how unique and magical they are. Oprah Daily, Viola Davis, Sherri Shepherd, Alicia Keys, and Tina Knowles are all early believers.
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